Understanding & Solutions announces European High Definition business conference<br /><br />Conference title: High Definition in Europe: Making Business Happen <br />Dates: Monday 6th & Tuesday 7th November 2006 <br />Venue: Grand Marina Hotel, Barcelona, Spain <br /> <br />
{We are offering members of relevant industry bodies and trade associations a discount of €50 off the regular conference rate of €495. DVD-A members can claim this discount by entering DVA394 when registering on our website: http://www.UandS.com/events/hdconference <br />or returning the attached registration form by fax. <br />(it's in the Members Resources section, in PDF files )<br /><br />2006 is the year of High Definition’s emergence in Europe, with the launch of several satellite, <br />cable and terrestrial HDTV services, plus the expected arrival before year end of <br />two high definition video disc formats – Blu-ray Disc and HD DVD. <br /> <br />This is creating a climate of commercial opportunity that is probably unequalled since the advent <br />of colour TV, but the complexity of the proposition is in danger of leaving behind many potential <br />participants in this ‘HD revolution’. <br /> <br />Understanding & Solutions is leveraging its position as one of the leading market analysts and <br />consultancies serving the content, consumer electronics, broadcast and storage media industries to <br />bring together key players in these sectors for a two-day event focused on the business <br />opportunities presented by the arrival of high definition in Europe. <br /> <br />‘High Definition in Europe: Making Business Happen’ will focus on the consumer proposition <br />for high definition from the perspectives of content owners and distributors, broadcasters, <br />consumer electronics manufacturers, retailers and those involved in the production of physical <br />media. <br /> <br />Understanding & Solutions’ extensive network of clients and contacts in these sectors will ensure <br />a broad range of highly relevant presentations from industry speakers acknowledged as leaders in <br />their respective fields to complement incisive analysis and data on the global HD market from the <br />U&S team of experienced analysts and consultants. <br /> <br />The wide range of topics covered in the conference programme is designed to appeal to Content <br />Owners, CE Manufacturers, Broadcasters, HD Disc Manufacturers, Studios and Authoring <br />Facilities, Equipment Suppliers, Retailers, Telcos, ISPs, Trade Associations and other Industry <br />Representative Bodies. <br /> <br />Sessions will include: <br /> <br />• Bringing HD to Europe <br />The HD marketing proposition in Europe is very different from that in the US, and potentially <br />far more fragmented. Industry representatives and analysts from both continents will examine <br />the differences between their markets and highlight some of the lessons that can be learned <br />from experience gained in the US so far. <br /> <br />• Where’s the Content? <br />Not all TV viewers want to be fed a diet of movies and sport. What other offerings will provide <br />a compelling reason to make the switch – and is this material already available or will it have <br />to be created? <br /> <br />• Opportunities for the Consumer Electronics Industry <br />The coming of HD brings the need for new displays, set top boxes, HD disc players and <br />recorders, and multi-channel audio systems, creating a potential boom for consumer <br />electronics manufacturers and retailers. <br />• The European HD Experience So Far... and the Future Outlook <br />With the World Cup coming right after the launch of several European HD services, these <br />broadcasters have had to hit the ground running. By November they will have been on air for <br />several months delivering a range of content to their respective markets. A group of these HD <br />pioneers will be invited to describe their experiences during this early phase and how they see <br />the market developing in the future. <br /> <br />• High Definition Video Discs – Blu-ray v. HD DVD <br />The ‘collectable’ appeal of DVD radically changed movie studios’ and broadcasters’ business <br />models, adding significantly to their revenue streams. As a result they were eagerly awaiting <br />the arrival of a new high definition disc format... until they learned there would be two <br />competing systems. How will this uncertainty affect the pre-recorded media landscape in the <br />future, particularly when the rapid growth of video-on-demand and online delivery is factored <br />in? <br /> <br />• Selling HD to the Consumer <br />An important driver for HDTV uptake in the US has been consumers’ desire for a 16:9 <br />display. How will retailers position HD in Europe, where widescreen and PAL progressive <br />scan are relatively commonplace? <br /> <br />• Managing the Transition to Surround Sound <br />Both the US and European HDTV specifications include the provision for surround sound. <br />Movies have offered this for years, but are the broadcasters and creators of other video <br />content geared up to meet the challenges of multi-channel audio delivery? <br /> <br />Conference title: High Definition in Europe: Making Business Happen <br />Dates: Monday 6th & Tuesday 7th November 2006 <br />Venue: Grand Marina Hotel, Barcelona, Spain <br /> <br /> <br /> <br />
About Understanding & Solutions <br /> <br />Understanding & Solutions is a leading authority on global developments within the consumer <br />electronics and digital imaging, entertainment, broadcasting and storage media markets. <br /> <br />The company has a 10-year track record of producing informative and data rich conferences for <br />the industries it serves. <br /> <br />Understanding & Solutions’ full-time team comprises specialist market researchers, analysts and <br />consultants with substantial experience, insight and knowledge of the business sectors across the <br />company’s chosen fields. Clients include leading consumer and business electronics companies, <br />major entertainment content owners, broadcasters, telcos, ISPs, distributors, retailers, components <br />and raw materials suppliers, governments, and the legal and financial communities. <br /> <br />If you would like more information, or for details of speaking and sponsorship opportunities, <br />please visit our website: <br />
http://www.UandS.com/events/hdconference <br />or contact Irene Chamberlain on (Intl' to UK 011 +44) 01 582 500196. <br />
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